As a minivan with a Baby On Board sign in the rear window stopped at a traffic light, a yellow four-wheel drive vehicle customized from bumper to bumper sped up from behind. The unruly driver of the 4x4 became distracted. Just as the sporty vehicle was about to crash, it sputtered and swerved off the road. The vehicle smashed through a fence. An emblem on the grille that read OFF-ROAD broke. The letters which remained were slid together to spell the name Ora.

The driver of the minivan pulled away unaware of the close call. The boy toddler named Chuck smiled at the yellow vehicle as he said his first words, "Four-wheel drive." Soon, many owners of the small sport utility vehicles reported that their four-wheel drives were "behaving badly." Newspaper headlines announced that the 4x4's would be discontinued in the United States because of falling sales.